To create a streamlined and efficient approach to the customer experience.
A sample of how the process typically operates to help set expectations, deliverables and client requirements. I take on limited projects to be sure that I value each design and also balance my time with the fam bam (nourishment 101).
01| DOTTED LINE + VALUE EXCHANGE
SIGN CONTRACT + PAY DEPOSIT
Once we've completed our initial introductions and you've decided you want to move forward (whoop whoop!), you'll need to pay a 50% deposit to secure your spot in the calendar. I will also send through a digital contract for you to sign of the proposed quote and outlines of the project so we are both fully protected. Please note that deposits are non-refundable as I hold space for you and your business just as you would with your clients.
02| HELLO HELLO
This will be in person or via Zoom video where you can tell me about your business, what you are after specifically and your design aesthetic (visual references are great!)
03| SCHEDULE BABY SCHEDULE
TIMELINES + DELIVERABLES
We will work together to set the timeline for the project and the points at which each of us have to provide our deliverables. This is an important step to make sure we are both in communication and understand how long feedback and revisions are to be made e.g if you are on a remote desert island with no wifi (jealous!) and you know you have to send some copy then we need to work this into the schedule.
04| LAYING THE GROUNDWORK
ONLINE BRIEF + CLIENT PREP
Sorry to add to your list but this is an important step to save plenty of time in the long run. I will send you through a detailed design brief and questionnaire so we are on the right track. I will ask you to send through visual references like a pinterest board.
Depending on the project you will also need to send through things like:
High res files of your logos and photos
05| WHERE THE MAGIC HAPPENS
BUILDING YOUR WEBSITE
So this is the point in the project where I start to create the sparkle of your design. I will be working hard in the background doing the following for your kick-ass business. Please note; on some of these areas I will be liaising with you on the way to get your approval and make sure you are happy on how everything looks/feels.
Example actions during this phase for a web design project:
Create a holding page while we build
Site plan - setting out the structure of your website
Design guideline - fonts, spacing, colours, style
Placement of copy, images, logo et al
Connection to Mailchimp, social media, domain name
SEO good practices on images, headings, titles, tags
Revision time - I allow for up to 3 hours of changes to your website.
Pay remaining balance for project
Email set up
Website testing and submission to Google
Half hour video recorded training session where we give you in the in's and outs of your site and how to make changes to save long-term developer costs etc
Any files we used in the process will be sent to you via Google Drive or Dropbox
You will get the 'keys' to your new online home
Crack the bubbles - you are going live!
06| CELEBRATE GOOD TIMES, COME ON!
PROJECT END + HANDOVER
We have just launched your new website aka digital home filled with all the gorgeous interiors you love.